Over the past 18 months, the Upscaling SeaGrow project has been strengthening seagrass restoration and community stewardship in the Whitsundays.
Building on earlier research by Central Queensland University (CQU), who trialled innovative seed-based restoration techniques, the project saw seagrass seed-balls deployed across a priority site in Pioneer Bay.
“Seed-balls are a simple and effective restoration tactic that CQU have trialled” says Reef Catchments Senior Project Officer, Morgan Thomas. “The seedballs are made using sticky sediment collected from around the mangroves and Zostera Muelleri seeds collected by volunteers at Cannonvale Beach. Because the sediment is so sticky, CQU are able to drop the seedballs into priority areas where we want seagrass to grow with relative precision and know that the balls will stay there long enough for the seeds to anchor to the meadow floor, grow and hopefully thrive.”
But ecological restoration was only one part of the story. At its core, SeaGrow was designed to connect community members with local restoration efforts, turning curiosity into capability and participation into stewardship.
Creating Space for Community to Lead
A strong focus was on community engagement through training workshops and flower collection events, allowing residents, visitors and local stakeholders to connect directly with local seagrass habitats and the important restoration work being done in the region. By removing barriers to involvement, the project highlighted a clear way forward: empowering local stewardship is essential for scaling marine restoration. Participants walked away with a deeper understanding of seagrass ecosystems, the challenges they are facing and the role that individuals can play in supporting their recovery.
Jane, one of the project’s champion community members, noted, “Most people do care, its just knowing how to help.”
For many, this was their first opportunity to engage directly with marine restoration, helping to build confidence and demonstrate that meaningful contributions are accessible at a local level.
The ripple effects of this community-centred approach extended far beyond the project itself. Participants gained practical skills, increased awareness and, in some cases, went on to engage with other conservation initiatives across the region.
These outcomes highlight the value of creating simple, hands-on entry points that not only support immediate projects goals but also contribute to longer-term stewardship by empowering individuals to stay involved in caring for the local environment. Volunteer feedback from community events was overwhelmingly positive, with 85–96% of participants reporting improved knowledge, confidence and motivation to care for seagrass. Surveys also recorded major knowledge gains, including a 137% increase in understanding of local seagrass species.
As one project participant reflected, “I discovered the important role of seagrass. I learnt about different kinds of seagrasses. I can now educate others and inspire/motivate others.”
Tourism Operators: Champions for Restoration
A standout element of the project has been the assistance of local tourism operators, who supported the project by providing boating access to restoration sites at high tide. This collaboration allowed researchers from CQU to engage with community members directly on their boats, creating opportunities for connection even when formal events were not running. By keeping this work visible and most importantly, accessible, these tourism operators helped demonstrate the potential to transform seagrass restoration from a single project activity into an ongoing community experience, enabling visitors and locals alike to learn, observe and take part in stewardship over time.
Dale from Whisper Bay Cruises noted the excitement generated by the on-the-water interactions, saying, ”Once people are aware of the seagrass and its importance, they are really excited by it.”
These collaborations demonstrate how tourism can evolve from a passive observer of the environment to an active partner in its protection. By integrating restoration into everyday tourism experiences, the region is creating powerful opportunities for visitors and locals alike to witness and engage with stewardship in real time.

A Strong Foundation for the Future
Upscaling SeaGrow (Whitsundays) has shown that meaningful stewardship can grow quickly when people are invited in, supported and inspired. While restoration methods like seed-ball deployment provide a practical foundation, the project reinforces a bigger truth: that long-term impact relies on people – sustained engagement, accessible pathways for involvement, and collaboration across community, tourism and Traditional Owner groups. The relationships built, skills developed and community interest sparked over the past 18 months form a strong foundation for future efforts, reinforcing that scaling seagrass restoration in the Whitsundays will depend on continuing to invest in the people connected to these ecosystems.
The seeds planted – both literally and figuratively – are already taking root. With ongoing community enthusiasm, the region is well‑positioned to grow a powerful, lasting culture of marine stewardship.

Seagrass restoration and research in the Whitsundays is delivered by CQUniversity, Reef Catchments, and OzFish Unlimited in partnership with the community. The project is funded by the Great Barrier Reef Foundation’s Reef Islands Initiative, which is supported by Lendlease, the Australian Government’s Reef Trust, the Queensland Government, and the Fitzgerald Family Foundation.




















































































































